Designed to
make a difference.

Designed to make a difference.

What matters to you matters to Apple, too. From privacy protections that give you more control over your data. To using more recycled materials that minimize environmental impact. To creating built‑in features that make iPhone accessible to all.

What matters to you matters to Apple, too. From privacy protections that give you more control over your data. To using more recycled materials that minimize environmental impact. To creating built‑in features that make iPhone accessible to all.

What matters to you matters to Apple, too. From privacy protections that give you more control over your data. To using more recycled materials that minimize environmental impact. To creating built‑in features that make iPhone accessible to all.

The internal structural frame of iPhone 15 Pro has

100% recycled aluminum

The internal structural frame of iPhone 15 Pro has

100% recycled aluminum

The internal structural frame of iPhone 15 Pro has

100% recycled aluminum

iOS 17.

iOS 17.

Style it out. Swap it over. Sticker it up.

Style it out. Swap it over. Sticker it up.

Screens from iOS 17 features being shown including Contact Poster, NameDrop, and Live Stickers
Screens from iOS 17 features being shown including Contact Poster, NameDrop, and Live Stickers
Screens from iOS 17 features being shown including Contact Poster, NameDrop, and Live Stickers

Contact Poster. Create your own poster that contacts will see when you call. Pick a favorite pic or Memoji, pair it with a favorite font, and there you have it — your very own calling card.

NameDrop. Want to swap contact info with someone? Just bring your iPhone close to theirs. You can both choose what you want to share, and the information transfers instantly.

Live Stickers. Touch and hold an object in a photo to lift it from the background and create a sticker. Add effects like Puffy and Shiny. Or create animated stickers from Live Photos.